Swiggy launches "Toing" app for affordable meals options.

Toing app is currently live in Pune, Maharashtra.

Meals start as low as ₹50 and go up to ₹250.

Most restaurants on Toing offer meals in the ₹100 to 150 range.

Users pay the same prices as restaurant menus. There are no hidden markups.

There will not be any surge pricing, even during peak hours.

Platform fees are lower compared to Swiggy's main app. It is 12 per order.

Toing is designed especially for students and young professionals.

The menu offers comfort options like burgers, biryani, sandwiches, cakes, and basic Indian staples.

If successful, Toing may expand to other cities.

The new app positions Swiggy as a direct competitor to Rapido's Ownly, focusing on everyday, value-driven dining.

Pune's launch is strategic as Bengaluru's market is already saturated.

Other Swiggy apps like Snacc and 99 Store will continue running as usual.

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